By Desiree Yang
With hits like The Wedding Singer, Don’t Mess With the Zohan and his most recent romantic comedy Blended (which hasn’t been sitting well with critics) to his name, Adam Sandler is no stranger to the box office. Take a quick look at Sandler’s filmography and you’ll quickly notice a large majority of the roles that he has played are in movies that are wacky, goofy, and altogether entertaining.
“[I]f Sandler’s movies have taught us anything, it’s that, no matter how bad his movies get, they will always do well in [theatres].”
This is a case in point for brand loyalty, and the power it has to keep businesses running, or in the case of Sandler – his Hollywood career. So, how does one go about building brand loyalty? (Read More Here!)