Anna Murphy

War on cliches

Why do we dredge out the same dull cliches every day when there are one million words in the English language to choose from? Anna Murphy takes a look at the state of language in today's world and offers some practical advice to aspiring wordsmiths hoping to make inroads into the business of language and writing.

By Anna Murphy

We all use them—they bounce off the keyboard so conveniently and God forbid that we should write anything original—it’s just not done anymore, is it? Clichés have become our time savers and so we end up reading and hearing the same words all day long from different sources.

Anyone in the storytelling industry, whether in print, broadcasting or the arts, should pay more attention to the currency of the language they use. It’s less about how qualified or experienced you are and more about the number of people who buy into your message, and enjoy the manner in which it was communicated to them. They don’t want the same old chestnut.

How To Look Like You’re Going Places

Plan your career and have a good idea of what’s next for you because bosses love talent that wants to go places.

By Anna Murphy

Play and play all day

Want an occupation where you can play-play all day? What interests you so much that you could translate it into a career and it wouldn’t even feel like work?

By Anna Murphy

Sold!

What is a sales job all about? Merely selling? Think you have the qualities required for sales jobs? Read on to find out more.

By Anna Murphy

The most interesting sale happens when you’re persuaded to buy something you didn’t even know you needed. When the afterglow wears off, you wonder how you ended up with $500 worth of skin care, or the Titanic of all barbecues. It’s not so much that you were easy but that the sales approach was so effective...

You're not the boss of me

Some days he makes you feel like you're his number one star and on others you just want to push him under a bus. Take charge of your own life and you'll never worry about the big, bad boss again.

By Anna Murphy

What, more school?

In planning further education, one of the things you realise very quickly is that you cannot begin without considering your personal aspirations first. Welcome to a crash course on how to structure an educational plan based on a vision of your future.

By Anna Murphy





Managing a career is like riding a bicycle

You can easily learn how to ride a bicycle but how well you do it—and stay alive—in the following months and years depends entirely on the riding techniques you employ on the road. The cautions that apply to cyclists apply to career professionals as well.

By Anna Murphy

Get a faultless working wardrobe together

For the newcomer, the transition from academic life to the working world is fraught with pitfalls. Apart from the stress of actually landing a job and learning how to do it properly, you will also have to worry if your soft skills are up to scratch and figure out how to conduct yourself professionally.

By Anna Murphy

Choose a life less ordinary

Your career doesn't have to ride on a degreeor a conventional tertiary education. It's about what you want to do, and what the trade and technical industry offers is the chance to do just that. Still lost? Slamdunk strategies coaches you to identify the type of work that will satisfy you and find the job that's right for you.

By Anna Murphy

Choose a life less ordinary

Your career doesn't have to ride on a degree or a conventional tertiary education. It's about what you want to do, and what the trade and technical industry offers is the chance to do just that. Still lost? Coach yourself to find out what you should do.

By Anna Murphy