Suji Rajagopal

Advertising: The passion for communication

The pace is quick, the pressure high, the hours long, the responsibilities heavy. If you still want to step into the volatile, dog-eat-dog but infinitely stimulating world of advertising, congratulations! You may just have the passion needed to succeed. A career in advertising is perhaps best describe by what it is not. It is not a walk in the park. It is not a 9-to-5 job. It is not necessarily glamorous or high-paying. And not everyone will love your clever, creative idea. But despite this, advertising still remains one of the most fun, fulfilling, thrilling, highly-driven career out there.

By Suji Rajagopal